B Corp, Do You Know Why It Matters?

Motherlove

Motherlove added B Corp Certified to their list a few years ago.  At the time of certification Motherlove was one of just 1300 companies in THE WORLD to be awarded this certification.

After learning more about B Corp Certified, I know if I am presented with two otherwise equal choices and one is B Corp, the other not…the certification will tip the scale.Motherlove Products

Check out this webpage to read more about why this is a really cool deal!

If you would like more information about carrying Motherlove in your place of business, please email me at tracy@tracylurban.com 

 

Love The Heart of This Company!

On the last day of the 2015 ABC Kids Expo in Las Vegas, local nonprofit KIDS (Kids In Distressed Situations) made its annual rounds to confirm any donations from show exhibitors. That’s when staff at Baby K’tan decided they would donate what could serve as an entire living room of furniture, including two futons, four side tables and six shelving units. Volunteers for K.I.D.S. collected the items and shipped them off to be used locally.K'Tan Gives

“Each year, we’ve seen some amazing donations by fellow exhibitors at the end of the show,” says Reina Christian, marketing manager at Baby K’tan. “We were absolutely honored and humbled to be able to participate as well. Philanthropy is an important part of our corporate culture, and this year we had the chance to serve local Las Vegas families with the much-needed furniture donation.”

Brainstorming for a re-launched booth at ABC 2016 is already underway at Baby K’tan.

New Year – A New Look

Welcome to 2015! The magic of turning the page of a calendar has happened again.

For some of you the end of 2014 couldn’t come quickly enough as it has been a real struggle. Business has been hard. I continue to be in awe of your resourcefulness and tenacity. Let me say, “Congratulations! You’ve Done It!”

For others of you 2014 was a fabulous year.  It was the year of your launch. Some added locations, others expanded your store’s square footage. Wow! In either case, hard or fabulous, I love the spirit of the Entrepreneur.

At the launch of 2015 possibilities abound. (in truth they abound at the dawn of each new day – but this post is about the new year so….) They are available to every one of us. I absolutely adore the HOPE that arrives with a new year.

Speaking of which, I HOPE you’ve noticed the new look of my website. My sister, Shelly, built this for me. We have been collaborating on the things I wanted in a website for about 3 to 4 months.  I’m so excited to roll it out on the 1st day of the new year.  If you need help with your website or graphics or social media or email campaigns, Shelly is for hire. Just shoot me an email and I’ll get her contact information to you.

Let me leave you with one of my favorite quotes by Christopher Reeve:

Hope Quote

Calling All Business Owners

[My sister-in-law posted this to her Facebook page the day after the elections. I asked her permission to post it here because I enjoyed it so much. I think her exhortation is something we need to consider well before the next turn at vote arrives.]

Reason to vote
Your vote is important.

Vote- It’s important but not for the reason you may think –

Some people believe that voting in a political election is like choosing between having your eyes gouged out by a hot poker or scooped out by a Hoodsie ice cream spoon.

Both options are painful and you end up blind either way.

I used to be one of you. Until today.

It doesn’t matter who you vote for. It doesn’t matter who wins the election. It doesn’t matter if the choice at the polls is between Dr. Evil/ Dr. Strangelove and Mother Theresa/Pollyanna.

The only thing that matters is that you vote.

The power of the vote is not in who accumulates the most. The power in the vote is the person casting it. Each and every person who casts a vote exercises their personal power.

Each person who casts a vote does so because we are a culture that believes one person can make a difference. Voting is a mindset. We are part of a system, however flawed it may be, that encourages us to participate and make our choice, to have a voice. This attitude is so pervasive that it extends far beyond the voting booth and seeps into our identity as Americans. When I think about it, I’m not sure how much change actually happened because we “voted” either for it or against it.

Women were not given the vote in 1920. Women took the vote. They picketed outside Woodrow Wilson’s White House and went to prison – where they were beaten and tortured for days. They had no one to save them. Alice Paul began a hunger strike, and was force fed raw eggs through a tube jammed down her throat. In the end, women earned the right to vote. Women risked their lives, went to prison, were beaten for the right to vote, but what was it they wanted to vote for?

Think about that for a second.

Had their choices changed? Was there a woman they could vote into office to promote women’s issues? No! Women couldn’t vote, so they sure as hell couldn’t run for office. But they could make a difference. They cast their vote even before they picketed Wilson’s White House.

Rosa Parks decided one day that she was going to sit in the front of the bus. Was she allowed to do this because we voted on this issue? No, she took the seat. She took the right. She cast her vote.

Change happens, and then we vote. Change happens because we believe that one person can make a difference. And that’s why I voted today. I am one person. I can make a difference.

When you choose not to vote, you give away your power. If enough people give away their power, they will cease to believe that they can make a difference and that they matter. If enough people believe that they don’t m